Apple Hill Website Redesign

September 30th, 2011
Website Design for Apple Hill Orchard

Click above to visit the website

Years ago, our Web Devel­oper Joe Carey designed a web­site for Apple Hill Orchard located south of Mor­gan­ton, NC. Recently, Joe got an e-​mail from the owner Harley Pre­witt ask­ing that we update his site with a new look and added functionality.

Harley and his fam­ily have built a thriv­ing busi­ness from their apple orchard and reg­u­larly draw upwards of 800 vis­i­tors on Sat­ur­days dur­ing apple sea­son. Many of these vis­i­tors are from out­side of Burke county, so his web­site plays a cru­cial role in bring­ing vis­i­tors to the orchard. It was impor­tant that we pro­vide a site that is user friendly, easy to nav­i­gate and looks great!

For their new web­site, we cre­ated a fresh design with col­ors pulled straight from the orchard. The site is built on a con­tent man­age­ment sys­tem that allows Harley to man­age his web­site mak­ing updates and adding con­tent. A scrolling news ticker at the top of the page shows the lat­est news from his blog. The newslet­ter signup form is part of a self-​contained newslet­ter sys­tem, com­plete with dou­ble opt-​in and unsub­scribe func­tions, that allows Apple Hill Orchard to cre­ate and send their own newsletters.

We believe this new site will serve the orchard for sev­eral years. We appre­ci­ate the return busi­ness and are excited to be con­nected with another suc­cess­ful local busi­ness in Burke county.

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Don’t Put Your Business on Facebook as a Person

September 3rd, 2011

When cre­at­ing a Face­book page for your busi­ness or orga­ni­za­tion, don’t just set up a pro­file as though you are a per­son. Instead, make sure you cre­ate a busi­ness page.

One very good rea­son to do this is it is against Face­book rules to have your busi­ness set up as a pro­file. So there is a risk that the pro­file could be removed at any time by Face­book for vio­lat­ing their rules of use.

Other impor­tant rea­sons for cre­at­ing a Face­book page instead of a pro­file for your busi­ness include:

  • Pages are indexed by search engines.
  • Pages give you access to Insights — ana­lyt­i­cal data on your fans and how they inter­act with your Page.
  • Other pages can like your page. That is, a page can like a page, but a page can­not become friends with a person.

These are all great rea­sons to make sure your busi­ness is rep­re­sented prop­erly on Face­book as a page, but there is still another rea­son. Per­haps more impor­tant than all the rest. Here it is. In our cur­rent tech­no­log­i­cal times, it shows you know what you’re doing.

If you already have your busi­ness set up as a pro­file on Face­book, you can visit this link for a clear under­stand­ing of the pros and cons and instruc­tions on how to con­vert your pro­file to a page.

http://​pen​ny​but​ler​.com/​f​a​c​e​b​o​o​k​4​b​i​z​/​c​o​n​v​e​r​t​-​f​a​c​e​b​o​ok/

And happy Facebooking!

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Website Design for Kala Gallery

July 26th, 2011
Website design for Kala Gallery

Web­site design for Kala Gallery.

With the open­ing of their new loca­tion in down­town Mor­gan­ton, NC, Kala Gallery wanted to redesign their exist­ing web­site to improve how it serves their busi­ness. The new web­site would need a photo gallery fea­tur­ing descrip­tions and pho­tos to show­case works by the artists the gallery represents.

Own­ers Terry and Fran­sien also wanted com­plete con­trol over all con­tent on the site includ­ing the gallery sec­tion. So we imple­mented a cus­tomized theme under the Word­Press plat­form, allow­ing them to keep their site cur­rent through a secure admin­is­tra­tion section.

The new web­site was launched in early June, 2011 to meet an award appli­ca­tion dead­line, and Kala Gallery recently announced they have been named Best New Gallery by NICHE Magazine.

NICHE Mag­a­zine con­nects art gal­leries and craft retail­ers with the finest whole­sale crafts, hand­made gifts and dec­o­ra­tive art objects made in artist stu­dios through­out the United States and Canada.

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