Posts Tagged ‘Branding’

Maintaining a Professional Image Across Print Collateral

Friday, August 13th, 2010
Print Collateral for Burke Development, Inc.

Print Col­lat­eral for Burke Devel­op­ment, Inc.

This cohe­sive col­lec­tion of print col­lat­eral presents a pro­fes­sional image for Burke Devel­op­ment, Inc. By using their cor­po­rate col­ors in a vari­ety of ways, we have added vari­ety to their mate­ri­als while main­tain­ing a con­sis­tent image.

The “spiro­graph” effect was devel­oped as a sta­ple of the BDI brand, is car­ried through to the let­ter­head with a mod­ern approach that makes excel­lent use of white space

Two-​sided busi­ness cards fea­ture a dif­fer­ent cor­po­rate color for each staff mem­ber on one side and the cor­po­rate logo with “spiro­graph” effect on the back.

Cor­po­rate sta­tionery uses a vari­a­tion of the spiro­graph effect to add inter­est while main­tain­ing a pro­fes­sional look.

A2 and #10 envelopes fea­ture a color bar on the front that car­ries over to the flap. These envelopes also use “peel & seal” instead of glue. A note card using the sta­ples of the BDI brand was also designed for use in the A2.

Pocket fold­ers use the “spiro­graph” effect on the cover and the inside pock­ets are extended 2″ above the stan­dard 4″ to accom­mo­date more content.

Over­all, this pack­age of cor­po­rate sta­tionery and print col­lat­eral allow Burke Devel­op­ment, Inc. to present their pro­fes­sional image not only in per­son, but also on paper.

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Have You Heard The Buzz?

Monday, July 12th, 2010
Packaging for The Legal Buzz

Pack­ag­ing for The Legal Buzz

We have just wrapped up a logo design, busi­ness card, and prod­uct pack­ag­ing for a great local start up called The Legal Buzz!

The owner came to us with just the busi­ness name and his prod­ucts. Through close inter­ac­tion with the him, we have taken his home-​based part-​time busi­ness to a pro­fes­sional level. His prod­ucts now fea­ture labels that would look per­fectly at home on the shelves of any gro­cery store includ­ing a tamper-​proof label­ing solu­tion for his lip balm prod­uct. A spe­cial blue lip balm label was also devel­oped for when it is sold to ben­e­fit law enforce­ment associations.

The busi­ness name comes from a fusion of the owner’s career as a law enforce­ment offi­cer and his hobby as a bee keeper. Pretty cool, huh?

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Logo Design for Burke Development Inc.

Thursday, May 27th, 2010
Logo design for Burke Development Inc.

Logo Designs for Burke Devel­op­ment Inc.

We are proud to be work­ing with Burke Devel­op­ment Inc. (BDI) on their re-​branding. Bright col­ors and con­tem­po­rary typog­ra­phy present BDI as a mod­ern, forward-​looking cor­po­ra­tion and puts them a step ahead of other eco­nomic devel­op­ment orga­ni­za­tions in our region.

We worked closely with BDI to find the right col­ors and design vari­a­tions so their new logo can be used in a vari­ety of appli­ca­tions while retain­ing its unique identity.

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